Cross-funnel
Paid Ads Campaign Booster
5
10 reviews
$
1800
USD
Validate messaging and accelerate lead generation with targeted, performance-style paid ads across major platforms.
What’s Included

This service provides a full-cycle paid media setup and launch, scoped to your organic content pillars and audience segments. You receive:

  • Audience Definition & Targeting Plan, aligned to your ICP and high-intent keywords
  • Performance-Style Ad Concepts, including three formats: static image, carousel, 15-second motion graphic
  • UTM Tracking Framework to tie every click back to your campaigns and conversion paths
  • Campaign Setup & Launch on Meta Ads, Google Ads, and LinkedIn Ads with budget recommendations
  • We manage the campaign end-to-end—from strategic planning to creative production to performance monitoring, so you can scale lead gen without the trial-and-error.

    Who It’s For
  • B2B SaaS companies ready to accelerate qualified lead acquisition
  • Growth marketers seeking quick validation of messaging and positioning
  • Lean teams without in-house paid media expertise
  • Businesses wanting to amplify organic channels with a hybrid paid approach
  • 1. Strategy & Setup

    We start by defining your target audiences based on firmographics, intent signals, and look-alike modeling. We map these segments to your existing organic content themes and select high-opportunity long-tail keywords for ad targeting. In parallel, we develop three creative concepts, static, carousel, and motion, each with its own headline, copy, and “Custom Campaign CTA.” All deliverables are shared in Google Drive for feedback and approval.

    2. Production & Launch

    Our team designs the approved performance-style ads: three static images, three carousel variations, and one 15-second animated graphic. We configure UTM parameters, install any required tracking pixels, and set up conversion events in Google Analytics and your CRM. With your ad accounts connected, we launch the campaigns on Meta Ads, Google Ads, and LinkedIn Ads, applying best-practice bidding strategies and daily budget caps.

    3. Performance Review

    Once live, we monitor core metrics, impressions, click-through rate, cost per lead, and conversion rate, via a shared Google Sheet dashboard. We attribute leads back to specific ads and platforms, identify top-performing creatives, and recommend optimizations such as bid adjustments or creative swaps. At the end of the sprint, you receive a concise report with actionable insights to scale winning tactics or iterate on underperforming elements.

    Tools & Access Needed

    We may request temporary access or collaboration on:

  • Ad Accounts: Meta Business Manager, Google Ads, LinkedIn Campaign Manager
  • Analytics Platforms: Google Analytics (GA4) for conversion tracking
  • CRM Integration: Your CRM or Google Sheets via Zapier for lead attribution
  • Creative Assets: Brand guidelines, logos, and any existing imagery for on-brand ads
  • Collaboration Workspace: Google Drive or similar for feedback and approvals
  • Why This Works

    Paid ads remain one of the fastest ways to validate messaging and unlock new lead streams. By aligning ad targeting to your organic content insights—high-intent keywords and buyer personas—you reduce wasted spend and boost relevance. Performance-style creatives (static, carousel, and short motion graphics) strike the right balance between engagement and production efficiency, ensuring quick iteration. With UTM tracking and conversion events in place, every dollar spent directly ties back to leads in your pipeline. This data-driven approach creates a closed-loop feedback system, so you know exactly which messages, formats, and platforms deliver the best ROI.

    FAQs

    What is included in the creative formats?

    You get three static image ads, three carousel ad variations, and one 15-second animated graphic, each optimized for feed performance and mobile viewing.

    Can I choose a different mix of platforms?

    Yes. We can adjust the platform mix, Meta, Google, or LinkedIn, based on your audience and budget priorities.

    How do you track ad performance?

    We implement UTM parameters on all ad links, install tracking pixels, and configure conversion events in GA4 and your CRM, then report metrics in a shared dashboard.

    What budget do you recommend?

    We provide budget guidance based on platform benchmarks and your lead cost targets. Typically, we start with a test budget that validates messaging before scaling.

    How long does it take to launch?

    From kickoff to live ads, the process typically takes 7–10 business days, including strategy, creative production, and account setup.

    Will you manage ongoing optimization?

    This sprint covers initial launch and a 14-day performance review. We can extend into a continuous optimization retainer if you’d like ongoing management.

    What if an ad underperforms?

    We monitor performance daily and swap out underperforming creatives or adjust targeting and bids to improve results within the sprint timeframe.

    How do I see the leads generated?

    Leads captured via ad forms or landing pages flow into your CRM or Google Sheets, and we tag them with UTM data so you can filter by campaign, ad set, or creative.

    Cross-funnel
    Paid Ads Campaign Booster
    4.9
    10 reviews
    $
    1800
    USD
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